Tips on Naming your blog or business and choosing a unique domain

Tracking Pixel This is a sponsored post written by me on behalf of Massive Sway. The opinions and tips are completely my own based on my experience with naming a blog or business of my own.

Just like a picture is worth a thousand words, so is the name of your next big idea! The name you choose should be a quick summary of what your blog or business is about. My blog name: A Chicago Mom, I'm sure you can infer what my blog is about, just by reading the name. That's the point!

Before settling on a name for your blog or business, here are few questions you should ask yourself:
  1. What is my blog or business's purpose?
  2. What do I want it to represent?
  3. How do I want to be seen in the field?
  4. How do I plan to stand out with my name?
  5. What makes my blog or business unique?
When deciding on a name for your blog or business, you want to be unique and stand out while also conveying your brand's message. Being unique also means thinking outside the box in every way possible.

not-com Movement

One major way to be creative when choosing a name for your business or blog is to consider a unique domain name. The not-com movement introduces a whole new world of choice when choosing a domain. In late 2013, hundreds of new domain endings were made available for entrepreneurs looking to create their own uniqueness on the web. These not-com options assist in creating a unique and memorable space on the web. With choices, .boutique, .eat, and .photography your domain will instantly provide consumers with a quick description of what your business or blog is about. These not-com options help you avoid frustrating availability issue when searching for the right .com. The not-com options are still very new so the best names have yet to be claimed.


Choosing a name for your business or blog is one of the hardest and most time-consuming tasks (well at least for me it is). Name.Kitchen, powered by Donuts Inc, offers tips, tools, and inspiration that can help jumpstart your ideas and find the name that opens doors for your business or blog.

Naming Tools

The naming tools at Name.Kitchen help you find the perfect name by exploring the entire domain name space beyond the .com. If you need to draw inspiration from words or images the naming tools can generate a collection of images and suggestions based on that inspiration.


Find inspiration while watching Name.Kitchen's "I am_" video series that focuses on businesses working to name their own innovative products and services.

Kitchen, powered by Donuts Inc, provides a kitchen atmosphere so that you can put all your creative name ideas on the table. It is geared toward entrepreneurs (aka "business chefs") scratching their heads with ideas for the perfect recipe (business name).

So get cooking today with Name.Kitchen. Claim your perfect name here.

This is a sponsored post written by me on behalf of Name.Kitchen.


  1. Wow, there's a lot more tools and resources out there for a naming a blog than I realized. Thanks for sharing! Glad to discover your blog through That Friday Blog Hop:)

    1. It's a whole new world of domain options, standing out is so important! Thanks for stopping by :)

  2. Great info- I wasn't aware of some of these options. Thanks!

    1. These great domain options make dreaming up a unique business idea a little easier!! Have a great weekend!!


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